Cubic zirconia was "born" as a more affordable alternative for a genuine diamond. A well cut cubic zirconia ring or pair of cubic zirconia earrings come in every color imaginable at a fraction of the cost of other gemstones. A well cut cubic zirconia or CZ should be judged on its own merits rather than as a diamond replica. Gemologists agree that cubic zirconia is the finest simulated diamond as it comes closer than any other gem in matching the diamond characteristics
Most people, including trained jewelers, cannot tell the difference between a diamond and a cubic zirconia with the naked eye. Thus, cubic zirconia jewelry is very popular because you can get more look for a fraction of the cost of a real diamond. The fire and brilliance in today's cubic zirconia is much better than even 10 years ago.
Many women opt for wearing cubic zirconia rings, cubic zirconia necklaces, cubic zirconia earrings, etc. instead of the real thing when they go on vacation. If their precious CZ jewelry becomes lost or stolen while they are traveling - the impact of replacement is much less stressful. Many newlyweds have found the benefits of purchasing a cubic zirconia wedding ring. With the money saved on this major purchase they are putting their extra cash down on a new home!